Strategies for Managing Out-of-Stock and Shortage Issues on Resale and E-commerce Platforms

2025-03-25

Preventive Measures

  • Inventory Monitoring:
  • Demand Forecasting:
  • Supplier Diversification:

During Stockouts

For Resale Platforms (e.g., Taobao/WeChat代购):

  • Transparent Communication:
  • Alternative Recommendations:
  • Pre-order Systems:

For E-commerce Platforms (e.g., Amazon/Tmall):

  • "Notify Me" Button:
  • Dynamic Backorder Status:
  • Cross-selling:

Post-Stockout Recovery

  • Compensation Offers:
  • VIP Priority Access:
  • Root Cause Analysis:

Pro Tip:

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